Steinhafels and a play about a bed!

Steinhafels is excited to sponsor a unique theatrical experience playing at the Alchemist Theatre in Bay View over the next few weekends.

The show is called Strange Bedfellows–an evening of short film + theater. It includes 8 international short films, and the world premiere of the short play, The Bed. The play is an introspective look at a man’s existence from birth to death, and the significance his bed plays throughout his life.MAIN POSTER 11x 17 poster.jpg with RISHI TEA LOGO.jpg SAME ROW

When the show’s director and playwright, Jeff Ircink, approached us to be a possible sponsor, it surprisingly turned out to be a perfect fit!

At Steinhafels, we pride ourselves on selling high quality beds and mattresses that promote a good night’s sleep. Check out our past blog about the importance of sleep HERE.

As part of the sponsorship, Steinhafels donated and delivered this bed, which will sit in the center of the stage. Talk about a starring role!! Delivery Operations Manager Kevin Riley says it was a unique and fun delivery.

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We asked Jeff to tell us a little bit more about the play, and why he’s so inspired by beds and sleep.

STEINHAFELS:  Briefly tell us about The Bed, and why people should come out to see it?

JEFF:  I wrote this short play as an homage to my father, who loved to sleep. His entire life he loved to sleep. Sleeping is a universal condition. Everybody sleeps. The storyline is really the story of each of our lives. And – there are very few plays with no actor dialogue. We have a pre-recorded voiceover narration with a music bed and the actors play out the narration on stage. It’s quite lovely, I must say.

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They should also come because we’re giving away the bed from The Bed at the end of the run, as well as four other grand prizes. And we’re giving away stuff throughout the run. I mean when was the last time you left the theater with one of the set pieces?

STEINHAFELS:  Why did you approach Steinhafels? Why is this a community-based partnership that makes sense?

JEFF:  When I moved back to Wisconsin, I immediately went to Steinhafels and purchased a sleigh bed. I’ve been in a state of bliss ever since–I am not kidding! I know people who work and have worked for Steinhafels and the name is synonymous with quality furniture. It was the first place I thought of, and the first place I approached with our show concept. I think local business ties to the arts help enhance the retailer’s community spirit. It’s not just “come buy furniture from us,” but it’s “our customers also like to be educated, inspired and entertained and here’s how we can support that.”

STEINHAFELS:  You came out to the store to pick a bed for the play.  What did you think… and what do you think of the bed you chose?

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JEFF:  Huge selection! We were there for an hour, maybe? But we did find one bed that works with our set, is functional, and is a style that any patron would love to have in their home.

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STEINHAFELS:  A bed is something we often take for granted. Why is a bed and sleep so important?

JEFF:  My sleeping accommodations (as far as my bed) were horrendous while living in Los Angeles for 12 years. I promised myself that when I moved back to Wisconsin, if there wasn’t a stitch of furniture in my home, I’d splurge and treat myself to a quality bed – mattress, box spring, head & footboard. Which I did, thanks to Steinhafels. I wanted to write a play that paid tribute to a piece of furniture that is taken for granted in film, television, and theater. It’s set dressing – that’s all. I thought it needed its Cecile B. DeMille moment.

STEINHAFELS:  How do you want audience members to feel when you leave the show?

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JEFF:  Two questions are addressed in The Bed:  “What have I accomplished in my life?” and “What do I want to accomplish before I leave this earth?” Everyone asks themselves these two questions at some point in their lives. The play and eight films will strike a nerve with everyone. They’ll laugh and reminisce, and perhaps view their bed and sleeping in a different light. They may even become a bit introspective when it comes to their own lives.

Strange Bedfellows runs April 21-22, 28-29, May 5-6, 12-13 at the Alchemist. Two shows each night at 7 and 9:00 p.m. We hope to see you at the theater for this introspective and touching show!

The Power of Employment: Justin’s Story

We often take our jobs for granted. We like our coworkers, we like what we do… but for many people, a job’s a job.

However, when you really think about it, our jobs are a big part of who we are. They consume about half of our waking life! It’s where we accomplish personal goals, make mistakes, learn how to communicate with others, make a living, and hopefully feel a sense of self worth.

Today, we want to spotlight one of our newer employees, who truly shows the empowerment of employment.  

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Justin’s story begins with Project SEARCH, an Employment & Training Program through Easterseals. Project SEARCH is a transition program that trains adults with disabilities for employment. It’s similar to an internship, and takes place entirely onsite at a host business from September through early June. Justin completed his Project SEARCH tenure at Waukesha Memorial Hospital–one of several local hospitals involved in the program. In addition to on the job training, participants also learn interpersonal skills, resume writing, and understanding company policies.  

Lori Stankiewicz is a Workforce Development Specialist with Easterseals Southeast Wisconsin. She explains, “The whole concept of Project SEARCH is to walk away with on the job training skills that can be applied to other jobs.”

Justin did very well during his time with Project SEARCH. Once that was completed, a job developer came on board, and Justin did a temporary work experience at our Steinhafels Dreams Mattress Factory in New Berlin. This temporary experience gives people like Justin the opportunity to work on the job, and can potentially lead to a hire.

The Dreams factory was not the best fit for Justin, but that’s OK. Our Human Resources Department saw Justin’s potential, and thought maybe the Distribution Center at our Corporate Store in Waukesha would be a better fit. Well…Justin took off running and never looked back! With the support of his job coaches, and the ‘natural supports’ of his coworkers and supervisors, Justin quickly learned the tasks in the recycling area.

Justin’s job is very important to warehouse productivity. He takes the trash bins from the  furniture assembly area, puts the contents in the trash compactor, and then returns the bins to their original spots so assemblers can continue working and not lose time emptying trash.

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Justin also works on balers for cardboard and plastic. These are very important to Steinhafels’ recycling efforts. Lori says she is proud Justin can be a part of this process.  “I think Steinhafels has done a really great job of recycling material. The team members throughout the warehouse are doing it, and that’s great.”

Lori explains that Justin has also learned how to ‘wire’ the cardboard bale, which basically secures the cardboard as it moves through the baler. In the end, a bale of cardboard weighs at least 1200 pounds! The bales are eventually loaded on a semi and shipped off to be recycled.

Justin is the picture of focus while at work. Lori gives a laugh and says, ”Justin just really loves to work. He doesn’t like to chit chat.. he’d rather just work.”

But it’s more than physical labor and collecting a paycheck. Justin’s mom Theresa explains,  “He now has a better attitude in general, and I think he has more self worth. I believe that Justin has worked hard to get where he is today, and is a true success story for a little boy that was diagnosed moderate to severe autism 22 years ago.”

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Justin learned the job so quickly that job coaches were able to step back early, and he now works independently. His first day on the job as an official employee was January 6. Talk about a great way to kickoff 2017!

We asked Lori how it makes her feel to see a success story like Justin. She says, “I gotta say the first time I saw him in his uniform was awesome, and I’ve also seen his level of confidence grow.  It’s just great. It just shows that everyone has the possibility of working in the community, and having a meaningful working experience.” She adds, “The biggest thing is you’re seeing people and their abilities…that’s really what we’re striving for.”

Justin is a man of few words (his favorite word is “Alright”), but there’s no denying he loves his job. Lori says, “He shows it by the big smile he has while working, especially while all the cardboard is being crushed!”

You can learn more about Project SEARCH by clicking HERE!

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DS Tip Of The Week: Bringing the Barn Indoors

It’s technically spring, but many of us are probably still suffering from a case of the winter doldrums. One way to catch the spring fever is to bring some of the life and vibrance of the outdoors, in!

It’s time for your Steinhafels Decorating Solutions Tip of the Week to give you some inspiration. This week’s tip is from Menomonee Falls Interior Decorator Beth Kealy.

Beth has some advice for adding some outdoor, rustic flair to your space. She exclaims, “What’s currently on trend?  Barn doors, they are showing up everywhere!”

You can hide your TV behind them

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Use them for office or spare bedroom doors

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They make great entertainment consoles

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Many accent pieces also feature barn doors 

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Beth adds, “These ideas can really ‘fun up’ any space!”

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Our designers are always on the lookout for the latest trends. Check in next Monday for another #DSTipOfTheWeek.

Steinhafels & The Pabst Theater: Showtime!

It’s the big night. The stage is set, the theater crew is working on last minute preps… and the band is relaxing, watching TV, and enjoying some fresh coffee and a home-cooked meal!

The Pabst Theater Group prides itself on making all performers feel at home once they enter the doors of the Pabst Theater, The Riverside, or Turner Hall Ballroom. From an on-site caterer, to personal barista, and an enviable vinyl collection… the Pabst staff does all it can to make sure performers are comfortable before they take the big stage.

This emphasis on hospitality and the comforts of home make Steinhafels a perfect fit as a partner for this Milwaukee institution!

Over the last few months we’ve been working together to redesign the backstage of the Group’s historic Pabst Theater. As you can see it’s a neat space, but needed a little TLC and modern touches.

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Steinhafels Decorating Solutions Interior Decorator Anne Sperry was basically given carte blanche to transform the space. The Pabst Theater staff admits it was a little daunting. “It’s always a little scary when you are changing something that is so personal and important to what we do. But it’s also very exciting since we know it will be a better, improved space.”

After the big Delivery Day, and a few finishing touches… check out the “NEW” digs! It still has that casual hangout vibe, but Anne added some color to make it pop, and also included some modern/rustic wood and metal pieces to hold all that vinyl!

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Channel 12 and CBS 58 even came by to check it out and talk to Anne!

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We love the new space, and so does the Pabst… but don’t take our word for it. Let’s see what the performers think!

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The first band to use the space was Wisconsin’s own Horseshoes and Hand Grenades. The band has been playing together for about 6 years, and they always love playing the Pabst theaters. Davey Lynch plays harmonica and accordion. He explains, “The hospitality is absolutely the best.  That’s not just a Milwaukee pride thing either, since I live in Milwaukee.  Of the entire lower 48, Pabst/Riverside/Turner has the best hospitality. That’s not just food and beverage, but the feeling you get with the hospitality and the staff too.”

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Lynch and his 4 bandmates spend an average of five hours a day together on a small bus, so he says having a place to call home away from home while touring is very important. “Getting that living room environment is wildly important, especially to feel comfortable before performing too, so it’s nice to have that. Just that good down home feeling, that’s just great.”

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We had him try out one of the new leather couches. He was impressed, and had some fun with it! “I definitely notice the leather furniture, absolutely, very comfortable couches… Oh yeah, I did the lay down, the sit down, the half laydown.”

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It’s good to see Davey and his buddies making themselves at home! We are so excited to continue our partnership with the Pabst, and help bring a touch of home to the men and women who work so hard to give audiences a great time.

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You can check out more pictures from the big “Reveal Day” by clicking HERE.

 

Steinhafels & Pabst Theater: Delivery Day!

There’s nothing more exciting than DELIVERY DAY when it comes to an interior design project.  Delivery day takes on an even greater meaning when you are delivering to a Milwaukee institution… a place with a history dating back 122 years!!

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We first told you about our new partnership with the Pabst Theater Group a few weeks ago. The Pabst Theater team approached us a few months ago about a potential partnership.  The ideas started small, but when you get a bunch of creative people in a room the ideas get big fast.  Before you knew it, we were talking about an entire redesign of the Pabst Theater backstage!

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The Pabst Team explains, “We believe the partnership is not only a marketing opportunity, but a way to highlight Steinhafels as local business that supports other local organizations.  It’s a way to reach our communities with unique content, and provide an incentive for each of our fans with custom content and information that they may not be aware of otherwise.”

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Steinhafels Decorating Solutions Interior designer Anne Sperry is leading the project.  Anne has a theater background, and wanted to help create a comfortable yet trendy space for artists performing at the Pabst. She says this project is very special to her, and close to her heart. “Often talented artists and actors come from stress filled beginnings…they turn to their art for comfort and it’s something they can rely on. I have a mother’s heart for artists and giving them a soft nest to land in for awhile feels blessed on both ends.”

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Both the Pabst and Steinhafels teams worked for weeks to make sure DELIVERY DAY would go as smoothly as possible. The warehouse and delivery crews are the unsung heroes of a big delivery like this one.  Without them, the furniture wouldn’t be stocked, loaded, or delivered!!

Managers Kevin Riley and Erik Swamp took the lead on this project.  Kevin admits it was a little daunting. “Deliveries like this are always fun but are usually a challenge because of the unknown.  We try to prepare for every situation, but a delivery like this can be much different than your typical customer home delivery.  Thankfully the theater has a gigantic stage elevator that we were able to use to easily move everything into the lower lounge!  Overall, we enjoy moves like this because we get to see something outside the norm and get to work with some great people.”

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Every delivery is important, big or small.  As Kevin points out, “The most important detail when planning a delivery like this is that our customer is happy.  We double check our inventory list and make sure everything has been inspected before we load it onto the truck.”

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Erik enjoyed getting to see some of the ‘Behind the Scenes’ media activity.  He adds, “I would say that pace can be a challenge in deliveries like this. When our drivers are out on the road they are trained to move as efficiently as possible to service all of their customers for that day. When working with media teams such as film crews and journalists, it can be challenging to slow things down and make sure everyone is getting what they need, but very rewarding as well.”

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Carl Deffenbaugh of Fox 6 and Dan Shafer of the Milwaukee Business Journal graciously took the time to come out and cover the event. Media coverage of something like this is important–to not only let the community know what’s going on, but also show how local businesses and Arts organizations can work together and thrive.

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Dirk Stallmann is the Marketing Director at Steinhafels.  He tells the Business Journal, “It’s a lasting project, so it’s a substantial investment on our part. Hopefully it will last a long time, and hopefully it will help keep this theater and this venue as one of the top spots in the country. That’s really the goal. You want to have this experience. All we do is provide props for your life. What we do is really give you the props, and the experiences are up to you.”

When it comes to the actual logistics of the delivery, things couldn’t have gone smoother. As Kevin mentioned, having a gigantic stage elevator didn’t hurt! The crew unloaded the large items from the truck quickly, and Anne brought an array of accessories.  The room quickly transformed from an empty space to a flurry of activity as volunteers and staff worked to unwrap and arrange furniture. It was great to see so many people coming together to help. As Anne says, “Many hands make lite work! Great job by all.”

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Anne admits that a designer never truly knows how a space will look until the furniture arrives, but she had a good idea.  She explains why she made the choices she did with the Pabst space. “Shiny and new always look good… but the balance and scale of the new pieces give more free space, and the plants and pop of color in the lime and red just made the space buzz with excitement. The accessories added a little fun as well.”

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Everyone else was also impressed!  The Pabst team likes that the ‘Steinhafels Touch’ makes it feel a little more like home. “We want the artist to feel special, providing a space that is comfortable where they do not need to do anything extra. All they have to worry about is picking out which record to listen to. The redesign definitely helps by allowing for more mobility and an improved emphasis on our wide selection of vinyl, and keeping a unique and comfortable atmosphere (and maintaining a few key elements like the Colectivo Coffee barista station and food line).”

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As delivery operations managers, Kevin and Erik have seen a lot, but even they were impressed by the results! Kevin exclaims, “The space was really cool.  Our designer turned a boring basement lounge into a hip and comfortable relaxing space.  Hats off to Anne from Kenosha.”

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This is not a ‘one and done’ event.  As the Pabst Team explains, this is just the start of an exciting partnership.  “Providing unique content is just one way to maintain the relationship, but in order to take it to the next level there could be connections with specific shows at our venues.   Perhaps include ticket promotions, staff incentives, and again additional marketing exposure–with the ability to highlight the Steinhafels brand related to other events.

We look forward to the ‘official’ reveal in the next week or so, and to whatever else this new partnership of visual and recording artists brings! Be sure to stay tuned to this blog… we will keep our readers posted on any big developments.

Check out the Dropbox LINK to all pictures and videos!!

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Fisher House Partnership Continues With Recent Donation

We are excited to share a recent post by Fisher House Wisconsin!  Check it out HERE.

Steinhafels is proud to continue its partnership with the Fisher House–which provides a home away from home for families that have a loved one receiving treatment at the Milwaukee VA Medical Center.

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Last December, we presented Fisher House Wisconsin with a check for $75,000. The donation was made possible through proceeds from our Veterans’ Day Sale.

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These types of donations wouldn’t be possible without the hard work of our sales, customer service, warehouse, and corporate staffs.  Thanks to you, we are able to provide our customers with a top-notch sales experience AND make an impact in our community.

Thank you veterans and families of veterans for all you have sacrificed for our country!

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DS Tip Of The Week: Knocking it Outta the Park with Youth Bedrooms!

Baseball season is just around the corner.  Want to knock it outta the park when it comes to your youngster’s oasis?

This week’s #DecoratingSolutions Tip of the Week comes from one of our Menomonee Falls designers. Beth Kealy has a knack for helping families transform their homes during all life stages. Are you looking to refresh your child’s room, but don’t want to spend thousands on new furniture?

Pictured below are some very fun youth bedrooms using bold colors, frames on a painted wall, unconventional headboard ideas, played up fairy princess designs, decorative lighting, and more.

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Beth explains, “These ideas pictured do not have to cost much, but can have a positive impact on your youngster’s place of fun and rest. Don’t be afraid to be creative and work with colors and themes that your child likes and has interest in. Make them part of the creative revamp of their space. They will have more pride in the space and a sense of ownership, and will likely keep it more tidy if they helped in their space’s creation.  Make sure there’s sufficient storage for needed items in the space.”

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Time to get started on your home run!  Interior design doesn’t have to be complicated or expensive. We post a quick and easy decor tip every Monday. Check in next week for another #DSTipOfTheWeek.

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Behind the Scenes: Delafield Hotel Shoot

We love to feature the work of our talented designers.  This week in OnMilwaukee.com, you may have noticed a Sponsored Content article about Patti Stindt’s recent LARGE-scale redesign… The Delafield Hotel!

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It’s interesting to learn a little more about the project from the designer’s perspective.  In addition to designing the space, Patti also had to be a “project manager” of sorts. Think of yourself as the project manager any time you undergo a design project, no matter how big or small. It’s important to have everything tediously planned, so you avoid snafus during the actual project.

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We also got to see our photo team–Sarah, Austin, and Ryan–hard at work!  It takes some intricate lighting and perfect camera shots to get the “Before and After” images you see on our Decorating Solutions WEBPAGE.

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If you didn’t get a chance to read the article in OnMilwaukee, check it out HERE.  And if you ever have any fresh ideas for a blog, please let us know!!  You can post them right below in the COMMENTS section.

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A Job Well Done: Steinhafels Annual Sales Team Awards

A great store starts with a great sales team.  The sales staff are the first point of contact for customers.  The Steinhafels Sales Team prides itself on being friendly, efficient, and ready to help customers find the best deals to create the homes of their dreams.  Our Sales Team also works hard to make furniture shopping a FUN!

The Steinhafels family recognized the top sales performers at the Annual Sales Awards on Thursday, February 9, 2017.

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Our Sales Team is 246 people strong, and growing.  While we are proud of the entire group, we’d like to recognize some of the top winners.

Years of Service (30 plus!)

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We also handed out awards for achievements including:

-One Million Dollars in Career Sales & Achievements

-Three Million, Five Million, Seven Million, Ten Million, Fifteen Million, & Twenty-Five Million Dollar Awards Clubs

-Rookies of the Year

-Lowest Returns Award

-Guardsman Award

-Decorating Solutions Hours

-Top Customer Experience

-Top Sales Per Hour

-Extra Mile Award

-Steinhafels President’s Leadership Award

-Top Store Mattress Sales Ratio

-Part-Time Top Sales

-Full-Time Top Sales

-Million Dollar Awards

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A few other standouts:

-Top Decorating Solutions Hours:

1. Dawn Adamec

2. Aaron Keller

3. Rhonda Vivoda

-Top Part-Time Sales Champion in the Company:  

Michael Strahlendorf Waukesha $1,293,780

-Top Full-Time Sales Champion in the Company:

Jeff Cole Waukesha $2,045,806

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Congrats everyone–a job well done!!

Meet Our New Guest Bloggers!

Here at Steinhafels, we love being a part of the blogosphere–sharing various design tips, furniture stories, and other fun and interesting posts with our readers.  We hope you enjoy reading them as much as we enjoy posting them!

However, we know it’s nice to hear a different voice sometimes.  We recently decided to join forces with some local design bloggers–to build new partnerships, and reach new readers who aren’t as familiar with us yet.

Meet “Mommy in Milwaukee” (aka Keila) and “Green With Decor” (aka Meg)!  You may already follow their blogs and social media posts.  Both women are very active in the Blogosphere, and we are so excited to be working with each of them.

Keila is a mother of three, with a background in the medical field.  You may have caught her first blog with us around the holidays.  You can read it HERE.

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Keila is passionate about fashion for the busy momma, family, raising bilingual babies, and design.  Keila came to our Corporate store in December with all three children in tow, and did an awesome job picking a bench and some accessories to go along with her holiday table setting.  We can’t wait to work more with Keila, and see those cute kiddos in the store again!

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Meg has a background in Public Relations, and started her blog in 2015.  She and her husband have already completed two major home renovations–one in Cincinnati, and in Milwaukee, where they live now.  Meg loves the color green, and wanted to somehow include “green” in her blog name.  Her husband came up with “Green With Decor,” and the rest is history!  Meg came to our store just last week and picked up a couple nightstands for her blog, which is fresh off the presses right HERE.  We love how Meg tries to incorporate the color green in all of her posts!

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We wanted to ask each woman a little bit about why she blogs, and why she’s excited to work with Steinhafels.  Here’s what they each had to say:

-Why do you like to blog, and what got you started?

Keila:  I enjoy blogging because it’s a fun way to stay creative! I also believe it’s a great way to share our voices for advocacy for support for our local community and beyond. I started blogging after I decided to stay at home with our oldest son, Gabriel. It quickly became a creative outlet for me and I’m so glad I started!

Meg:  I’ve always loved writing and interior design, and blogging is the perfect mix of the two. Even as a kid, I enjoyed going to open houses to see the layouts of different spaces and how others decorated. My husband Kalen and I have renovated two houses, and after discovering that others were blogging about their home projects, I decided to start a blog of my own. It’s been such a fun journey so far!

-What’s the number one key to creating posts that readers will care about?

Keila:  I think the number one key is to be yourself. I know it’s something we hear about often but I truly believe that being genuine makes a difference.

Meg:  I love to share decorating ideas and DIY projects that inspire readers to take on their own project. Whether it’s how to renovate a space to use it better, tips for picking out flooring or furniture pieces, or how to turn an old thrift store frame into something pretty, it’s fun to share ideas that readers can use to transform their home. Pretty pictures of our finished projects are always key, too!

-Why are you excited for this new partnership with Steinhafels?

Keila:  I love being able to partner with amazing companies like Steinhafels, that not only carry great products, but are also at the forefront of community outreach.

Meg:  I grew up with my parents buying pieces from Steinhafels and have always liked the wide variety of furniture Steinhafels offers. It’s fun for me to partner with brands I believe in and would share with my readers anyway, even more so when the brand is local. I’m excited to partner with Steinhafels to share gorgeous furniture options with my readers and inspire them to keep decorating their homes.

We are so excited to see what Keila and Meg come up with in the months ahead!  We will continue to explore practical ways that everyone–young professionals, first-time homeowners, renters, moms, dads, etc. can apply design tips to their own homes.

Be sure to follow this blog, along with our Steinhafels’ Instagram, Facebook, Twitter, and Pinterest for links to all of our latest blogs and design tips.  Thanks for reading!