DS Tip Of The Week: Lose the TV

Despite this late season deluge of snow…spring IS coming! That means time to turn off the TV’s, open the windows, and enjoy the sounds and smells of the outdoors.

This week’s Steinhafels #DecoratingSolutions Tip of the Week comes to us from one of our Oak Creek-based interior decorators, Jenii Kluver. She has a message for all of you hooked on Sports, Video Games, Netflix, Hulu, etc. Turn it off when you’re in the family room. In fact, lose the TV altogether. That’s right–no TV! Small family rooms were never meant to have TV’s.

Jenii explains, “Try eliminating the TV in your space and relocating it to a more closed off space such as a basement or bedroom. This will give you a lot more freedom to use your room to its fullest potential without having to designate one wall as a ‘TV wall.’ If you really cannot live without a TV in your living space, try mounting it above your fireplace to still give yourself freedom with furniture layout.”

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We post a quick and easy decor tip each Monday.  Check in next week for another #DSTipOfTheWeek.

DS Tip Of The Week: Big Style–Decorating With Neutrals And Naturals

When it comes to interior design, many of us don’t want to push the envelope. We may think decorating with neutrals is the “safe” way to go, but the truth is, you can have BIG and BOLD style, all while decorating with neutrals and naturals! Our Steinhafels #DecoratingSolutions Tip of the Week asks you to think about neutrals in a new way.

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This week’s tip comes from Appleton Interior Decorator Julie Kanugh.  Julie says, “Don’t be afraid to go BIG. Neutral doesn’t need to be boring. You can make a neutral room interesting with patterns, textures, and materials. For example, leather is a natural and practical choice, and can have interesting textures. In addition, distressed or reclaimed wood adds texture and style, along with being family friendly (scratches on the coffee table won’t matter)!”

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Julie adds, don’t forget to protect your purchase with Guardsman! We post a quick and easy decor tip every Monday.  Check in next week for another #DSTipOfTheWeek.

You can check out Julie talking about Bold Neutrals on Fox 11’s “Living With Amy” by clicking HERE.

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Steinhafels & Pabst Theater: Delivery Day!

There’s nothing more exciting than DELIVERY DAY when it comes to an interior design project.  Delivery day takes on an even greater meaning when you are delivering to a Milwaukee institution… a place with a history dating back 122 years!!

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We first told you about our new partnership with the Pabst Theater Group a few weeks ago. The Pabst Theater team approached us a few months ago about a potential partnership.  The ideas started small, but when you get a bunch of creative people in a room the ideas get big fast.  Before you knew it, we were talking about an entire redesign of the Pabst Theater backstage!

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The Pabst Team explains, “We believe the partnership is not only a marketing opportunity, but a way to highlight Steinhafels as local business that supports other local organizations.  It’s a way to reach our communities with unique content, and provide an incentive for each of our fans with custom content and information that they may not be aware of otherwise.”

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Steinhafels Decorating Solutions Interior designer Anne Sperry is leading the project.  Anne has a theater background, and wanted to help create a comfortable yet trendy space for artists performing at the Pabst. She says this project is very special to her, and close to her heart. “Often talented artists and actors come from stress filled beginnings…they turn to their art for comfort and it’s something they can rely on. I have a mother’s heart for artists and giving them a soft nest to land in for awhile feels blessed on both ends.”

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Both the Pabst and Steinhafels teams worked for weeks to make sure DELIVERY DAY would go as smoothly as possible. The warehouse and delivery crews are the unsung heroes of a big delivery like this one.  Without them, the furniture wouldn’t be stocked, loaded, or delivered!!

Managers Kevin Riley and Erik Swamp took the lead on this project.  Kevin admits it was a little daunting. “Deliveries like this are always fun but are usually a challenge because of the unknown.  We try to prepare for every situation, but a delivery like this can be much different than your typical customer home delivery.  Thankfully the theater has a gigantic stage elevator that we were able to use to easily move everything into the lower lounge!  Overall, we enjoy moves like this because we get to see something outside the norm and get to work with some great people.”

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Every delivery is important, big or small.  As Kevin points out, “The most important detail when planning a delivery like this is that our customer is happy.  We double check our inventory list and make sure everything has been inspected before we load it onto the truck.”

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Erik enjoyed getting to see some of the ‘Behind the Scenes’ media activity.  He adds, “I would say that pace can be a challenge in deliveries like this. When our drivers are out on the road they are trained to move as efficiently as possible to service all of their customers for that day. When working with media teams such as film crews and journalists, it can be challenging to slow things down and make sure everyone is getting what they need, but very rewarding as well.”

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Carl Deffenbaugh of Fox 6 and Dan Shafer of the Milwaukee Business Journal graciously took the time to come out and cover the event. Media coverage of something like this is important–to not only let the community know what’s going on, but also show how local businesses and Arts organizations can work together and thrive.

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Dirk Stallmann is the Marketing Director at Steinhafels.  He tells the Business Journal, “It’s a lasting project, so it’s a substantial investment on our part. Hopefully it will last a long time, and hopefully it will help keep this theater and this venue as one of the top spots in the country. That’s really the goal. You want to have this experience. All we do is provide props for your life. What we do is really give you the props, and the experiences are up to you.”

When it comes to the actual logistics of the delivery, things couldn’t have gone smoother. As Kevin mentioned, having a gigantic stage elevator didn’t hurt! The crew unloaded the large items from the truck quickly, and Anne brought an array of accessories.  The room quickly transformed from an empty space to a flurry of activity as volunteers and staff worked to unwrap and arrange furniture. It was great to see so many people coming together to help. As Anne says, “Many hands make lite work! Great job by all.”

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Anne admits that a designer never truly knows how a space will look until the furniture arrives, but she had a good idea.  She explains why she made the choices she did with the Pabst space. “Shiny and new always look good… but the balance and scale of the new pieces give more free space, and the plants and pop of color in the lime and red just made the space buzz with excitement. The accessories added a little fun as well.”

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Everyone else was also impressed!  The Pabst team likes that the ‘Steinhafels Touch’ makes it feel a little more like home. “We want the artist to feel special, providing a space that is comfortable where they do not need to do anything extra. All they have to worry about is picking out which record to listen to. The redesign definitely helps by allowing for more mobility and an improved emphasis on our wide selection of vinyl, and keeping a unique and comfortable atmosphere (and maintaining a few key elements like the Colectivo Coffee barista station and food line).”

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As delivery operations managers, Kevin and Erik have seen a lot, but even they were impressed by the results! Kevin exclaims, “The space was really cool.  Our designer turned a boring basement lounge into a hip and comfortable relaxing space.  Hats off to Anne from Kenosha.”

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This is not a ‘one and done’ event.  As the Pabst Team explains, this is just the start of an exciting partnership.  “Providing unique content is just one way to maintain the relationship, but in order to take it to the next level there could be connections with specific shows at our venues.   Perhaps include ticket promotions, staff incentives, and again additional marketing exposure–with the ability to highlight the Steinhafels brand related to other events.

We look forward to the ‘official’ reveal in the next week or so, and to whatever else this new partnership of visual and recording artists brings! Be sure to stay tuned to this blog… we will keep our readers posted on any big developments.

Check out the Dropbox LINK to all pictures and videos!!

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DS Tip Of The Week: Taking Advantage of Special Order Options

Are you design-illiterate? Do you feel like any time you try to improve the look of your room, you make it look worse? You’re not alone!  Most of us don’t have a true eye for decor. But there are some simple things you can do to make it a little easier on yourself.

Lori Green is an Interior Decorator with our Decorating Solutions program. She’s based at our Greenfield store, and has some words of wisdom for anyone looking to do a home redesign.

Lori explains, “Don’t forget Special Order options. We have beautiful stylish accessories, and our designers can assist in selecting special order items like this stunning bathroom mirror. It is a statement in this room, along with the wall mount lighting fixtures. We can work one on one with our clients and search for the right combinations. Look how stunning the tiled wall looks with the stone counter and bowl basin–how elegant!”

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It doesn’t stop there. Lori adds, “The stone flooring of this room flows perfectly with the wall tile.  Selecting the right combination can be challenging. We can assist with any room in the home!”

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Don’t be afraid to ask for some help on your next redesign project. Our award-winning designers are ready to help you. Check in next Monday for another #DSTipOfTheWeek.

Fisher House Partnership Continues With Recent Donation

We are excited to share a recent post by Fisher House Wisconsin!  Check it out HERE.

Steinhafels is proud to continue its partnership with the Fisher House–which provides a home away from home for families that have a loved one receiving treatment at the Milwaukee VA Medical Center.

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Last December, we presented Fisher House Wisconsin with a check for $75,000. The donation was made possible through proceeds from our Veterans’ Day Sale.

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These types of donations wouldn’t be possible without the hard work of our sales, customer service, warehouse, and corporate staffs.  Thanks to you, we are able to provide our customers with a top-notch sales experience AND make an impact in our community.

Thank you veterans and families of veterans for all you have sacrificed for our country!

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DS Tip Of The Week: Knocking it Outta the Park with Youth Bedrooms!

Baseball season is just around the corner.  Want to knock it outta the park when it comes to your youngster’s oasis?

This week’s #DecoratingSolutions Tip of the Week comes from one of our Menomonee Falls designers. Beth Kealy has a knack for helping families transform their homes during all life stages. Are you looking to refresh your child’s room, but don’t want to spend thousands on new furniture?

Pictured below are some very fun youth bedrooms using bold colors, frames on a painted wall, unconventional headboard ideas, played up fairy princess designs, decorative lighting, and more.

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Beth explains, “These ideas pictured do not have to cost much, but can have a positive impact on your youngster’s place of fun and rest. Don’t be afraid to be creative and work with colors and themes that your child likes and has interest in. Make them part of the creative revamp of their space. They will have more pride in the space and a sense of ownership, and will likely keep it more tidy if they helped in their space’s creation.  Make sure there’s sufficient storage for needed items in the space.”

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Time to get started on your home run!  Interior design doesn’t have to be complicated or expensive. We post a quick and easy decor tip every Monday. Check in next week for another #DSTipOfTheWeek.

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Behind the Scenes: Delafield Hotel Shoot

We love to feature the work of our talented designers.  This week in OnMilwaukee.com, you may have noticed a Sponsored Content article about Patti Stindt’s recent LARGE-scale redesign… The Delafield Hotel!

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It’s interesting to learn a little more about the project from the designer’s perspective.  In addition to designing the space, Patti also had to be a “project manager” of sorts. Think of yourself as the project manager any time you undergo a design project, no matter how big or small. It’s important to have everything tediously planned, so you avoid snafus during the actual project.

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We also got to see our photo team–Sarah, Austin, and Ryan–hard at work!  It takes some intricate lighting and perfect camera shots to get the “Before and After” images you see on our Decorating Solutions WEBPAGE.

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If you didn’t get a chance to read the article in OnMilwaukee, check it out HERE.  And if you ever have any fresh ideas for a blog, please let us know!!  You can post them right below in the COMMENTS section.

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DS Tip Of The Week: The Power of Accent Pillows

It’s Monday, and you’re probably feeling tired and a little uninspired.  Well, here’s your Steinhafels #DecoratingSolutions Tip of the Week to give you a burst of motivation.

Need a change in your home decor, but don’t feel like spending hundreds of dollars?  We have a simple tip for you.  Think small… and soft!

It comes from Lori Green, an interior decorator based at our Greenfield store.  Lori explains, “I use accent pillows to change a room at such reasonable costs.  I change up the rug and the window treatments, also at a minimal expense, and I have different seasonal items to enjoy a new fresh look.  The freedom one has when working with a neutral linen palette for their upholstery is endless!  I love changing things up– especially pillows.”

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See…simple as that.  May as well hang on to your festive winter decor for a few more weeks, before you switch to your Spring Pillows!

We post a new, quick and easy decor tip each and every Monday.  Check in next week for another #DSTipOfTheWeek.

A Job Well Done: Steinhafels Annual Sales Team Awards

A great store starts with a great sales team.  The sales staff are the first point of contact for customers.  The Steinhafels Sales Team prides itself on being friendly, efficient, and ready to help customers find the best deals to create the homes of their dreams.  Our Sales Team also works hard to make furniture shopping a FUN!

The Steinhafels family recognized the top sales performers at the Annual Sales Awards on Thursday, February 9, 2017.

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Our Sales Team is 246 people strong, and growing.  While we are proud of the entire group, we’d like to recognize some of the top winners.

Years of Service (30 plus!)

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We also handed out awards for achievements including:

-One Million Dollars in Career Sales & Achievements

-Three Million, Five Million, Seven Million, Ten Million, Fifteen Million, & Twenty-Five Million Dollar Awards Clubs

-Rookies of the Year

-Lowest Returns Award

-Guardsman Award

-Decorating Solutions Hours

-Top Customer Experience

-Top Sales Per Hour

-Extra Mile Award

-Steinhafels President’s Leadership Award

-Top Store Mattress Sales Ratio

-Part-Time Top Sales

-Full-Time Top Sales

-Million Dollar Awards

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A few other standouts:

-Top Decorating Solutions Hours:

1. Dawn Adamec

2. Aaron Keller

3. Rhonda Vivoda

-Top Part-Time Sales Champion in the Company:  

Michael Strahlendorf Waukesha $1,293,780

-Top Full-Time Sales Champion in the Company:

Jeff Cole Waukesha $2,045,806

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Congrats everyone–a job well done!!

Meet Our New Guest Bloggers!

Here at Steinhafels, we love being a part of the blogosphere–sharing various design tips, furniture stories, and other fun and interesting posts with our readers.  We hope you enjoy reading them as much as we enjoy posting them!

However, we know it’s nice to hear a different voice sometimes.  We recently decided to join forces with some local design bloggers–to build new partnerships, and reach new readers who aren’t as familiar with us yet.

Meet “Mommy in Milwaukee” (aka Keila) and “Green With Decor” (aka Meg)!  You may already follow their blogs and social media posts.  Both women are very active in the Blogosphere, and we are so excited to be working with each of them.

Keila is a mother of three, with a background in the medical field.  You may have caught her first blog with us around the holidays.  You can read it HERE.

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Keila is passionate about fashion for the busy momma, family, raising bilingual babies, and design.  Keila came to our Corporate store in December with all three children in tow, and did an awesome job picking a bench and some accessories to go along with her holiday table setting.  We can’t wait to work more with Keila, and see those cute kiddos in the store again!

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Meg has a background in Public Relations, and started her blog in 2015.  She and her husband have already completed two major home renovations–one in Cincinnati, and in Milwaukee, where they live now.  Meg loves the color green, and wanted to somehow include “green” in her blog name.  Her husband came up with “Green With Decor,” and the rest is history!  Meg came to our store just last week and picked up a couple nightstands for her blog, which is fresh off the presses right HERE.  We love how Meg tries to incorporate the color green in all of her posts!

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We wanted to ask each woman a little bit about why she blogs, and why she’s excited to work with Steinhafels.  Here’s what they each had to say:

-Why do you like to blog, and what got you started?

Keila:  I enjoy blogging because it’s a fun way to stay creative! I also believe it’s a great way to share our voices for advocacy for support for our local community and beyond. I started blogging after I decided to stay at home with our oldest son, Gabriel. It quickly became a creative outlet for me and I’m so glad I started!

Meg:  I’ve always loved writing and interior design, and blogging is the perfect mix of the two. Even as a kid, I enjoyed going to open houses to see the layouts of different spaces and how others decorated. My husband Kalen and I have renovated two houses, and after discovering that others were blogging about their home projects, I decided to start a blog of my own. It’s been such a fun journey so far!

-What’s the number one key to creating posts that readers will care about?

Keila:  I think the number one key is to be yourself. I know it’s something we hear about often but I truly believe that being genuine makes a difference.

Meg:  I love to share decorating ideas and DIY projects that inspire readers to take on their own project. Whether it’s how to renovate a space to use it better, tips for picking out flooring or furniture pieces, or how to turn an old thrift store frame into something pretty, it’s fun to share ideas that readers can use to transform their home. Pretty pictures of our finished projects are always key, too!

-Why are you excited for this new partnership with Steinhafels?

Keila:  I love being able to partner with amazing companies like Steinhafels, that not only carry great products, but are also at the forefront of community outreach.

Meg:  I grew up with my parents buying pieces from Steinhafels and have always liked the wide variety of furniture Steinhafels offers. It’s fun for me to partner with brands I believe in and would share with my readers anyway, even more so when the brand is local. I’m excited to partner with Steinhafels to share gorgeous furniture options with my readers and inspire them to keep decorating their homes.

We are so excited to see what Keila and Meg come up with in the months ahead!  We will continue to explore practical ways that everyone–young professionals, first-time homeowners, renters, moms, dads, etc. can apply design tips to their own homes.

Be sure to follow this blog, along with our Steinhafels’ Instagram, Facebook, Twitter, and Pinterest for links to all of our latest blogs and design tips.  Thanks for reading!