Show Us Your “La La Land” Contest Winners!

Steinhafels is really excited to see our relationship with the Pabst Theater Group continue to grow and thrive.

In case you missed it, earlier this year one of our designers redesigned the Pabst Theater backstage area. You can check out that project HERE.

In the more recent months, we’ve taken part in various contests with the Pabst, to help promote the art of live entertainment in Milwaukee.

Our most recent contest was “This is our ‘La La Land’ – What’s Yours?!” We used social media to engage customers and theatergoers, asking them to post a picture of their ‘happy place’ on our various social media channels… for the chance to win a pair of tickets to La La Land in Concert featuring the MSO at the Riverside Theater. All they had to do was include the hashtag #steinhafelslalaland.

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Steinhafels feels it’s important for employees to feel engaged in these contests, so we held an identical internal contest as well!

We are happy to announce our two winners.

For the public contest we received some very creative entries, from sunsets to pets. The winner of our random drawing is Joanie Rothe of Menomonee Falls.

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Joanie says, “This picture is my happy place because Lake Michigan is so beautiful and peaceful, and it is a very special place for my husband and I.”
Joanie adds that they just saw the movie La La Land recently and loved it. She adds, “Being able to hear the music being played live will be such a treat.”

Our other winner is our own Kelly Lederhaus, one of the managers at our Greenfield store.
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This picture doesn’t need much explaining! Kelly says, “This is my backyard, one of my favorite places to relax by the fire in the summer. I have not seen the movie, but love musicals and I am very anxious to see it live.”

Thanks so much ladies for taking part. Enjoy the show!!
We’d like to share the rest of our employee entries with you, since they are so fun. It’s always nice to see what makes our coworkers tick. Check them out!
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Steinhafels Excited to Join in the Food Truck Craze

UPDATE:  The Double B’s food truck was a great success, with 100+ orders served in just a little more than 2 hours! The aroma of BBQ has been wafting through the office all afternoon, and employees seemed to really enjoy it. We even talked to a few people in the community who came to check it out. Here’s a few pictures. Thanks to all!

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ORIGINAL BLOG:  It’s no secret–food trucks are HOT right now! You can’t go to an outdoor festival, concert, or gathering without seeing various food trucks selling their wares. Pizza, tacos, grilled cheese, empanadas, pierogis, brunch, burgers, sushi… there’s not much you CAN’T get on a food truck these days.

That’s why Steinhafels is so excited to serve as the site for the Double B’s BBQ Food Truck this Thursday, June 22, from 11-1:30pm. All employees are invited to take part during their lunch period. (Cash and Credit Cards accepted)

Local community members and customers are welcome to stop by as well… the more the merrier! We see this as a great chance to get to know some of our neighbors in Waukesha/Pewaukee.

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Here’s the mouth-watering menu (Warning–don’t read if you haven’t eaten lunch yet!!)

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So don’t worry about packing a lunch on Thursday–let Double B’s do it for you! We hope to serve as the site for future food trucks throughout the summer.

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Thanks. Let’s eat some BBQ!

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Blood Donation: As Easy As Walking Outside The Office

OK, so the title of this blog is a little misleading. Giving blood isn’t easy… but the cool part is that almost anyone can do it–and possibly save a life. Now THAT’S pretty awesome to think about.

Steinhafels wants to say thanks to all of our employees who took the time to donate blood today. We know that it’s no small task, and we truly appreciate it.

The statistics are staggering. Every 3 seconds someone needs blood. EVERY 3 SECONDS!!

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The BloodCenter of Wisconsin is dedicated to gathering life-saving blood daily… both at the center’s offices on Wisconsin Ave, and through community events like the annual blood drive at the Steinhafels Corporate store.

As we mentioned before, MOST people can give blood. Some of the reasons you may not be able to donate are Medication, Travel, Pregnancy, and Tattoos–but even those have exceptions! Talk to your doctor if you have any concerns or questions.

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We spoke to a couple employees about why they decided to give blood. Accent Furniture Buyer Jenny Kordus is a long-time donor, and always takes part in the Steinhafels Blood Drive. She explains, “It’s easy to do and hopefully someone benefits from it. There’s no reason not to when it’s right in the parking lot!”

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Merchandise Planner Amy Bullermann is a little newer to the blood-giving game. She makes a very good point. “You just think at one point you might need blood or someone in your family, so it feels good to help someone else.”

We hope everyone has a wonderful weekend, and thanks again for making Steinhafels such a great place to work. It truly is the people who make it great.

Check out Jimmy, one of our featured blood donors from last year… back at it!

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Cool Community Stuff We’ve Been Up To At Steinhafels!

Memorial Day, and these days after, are about much more than big sales and the unofficial kickoff to summer. As we take some time to reflect on our fallen heroes, and enjoy quality time with family and friends… we want to share a post about a couple unique community opportunities we’ve had the chance to take part in recently. One involves the fight to end teen bullying… the other involves an Illinois boy with a special wish.

ARCh Youth Team Presentation

We love to host local organizations in our Community Room when we can. On Saturday, May 20, we were proud to have the ARCh Youth Team present its program “A Celebration of Differences” right here at Steinhafels.

ARCh (The Association for the Rights of Citizens with handicaps) promotes the health, safety, and achievement of children and adults with disabilities. The Youth Team goes to schools and gives presentations that will hopefully one day help end bullying.

Here are some pictures from “A Celebration of Differences,” a teen-created collection of skits and personal stories.

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ARCh Youth Team group singing “Count On Me” by Bruno Mars during the presentation.

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ARCh Youth Team surrounding Brad Weller, a Senior Graduate of Mukwonago High School. They are recognizing Brad’s amazing achievement–reaching over 12,000 people through performances! They are also celebrating the 30th-anniversary of the Youth Team. 
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ARCh Youth Team performing an “Olympics” Skit, which shows the reality of how prevalent bullying is in middle schools. 
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Steinhafels is committed to taking part in all of the communities that support our stores–including our good friends to the south in Vernon Hills!
A “wish granter” with Make A Wish in the northern Illinois area recently reached out to see if we could help fulfill a boy named Jacob’s dream–to have an awesome gaming area in his home!
A local business supplied the computer and gaming materials, but they needed a place to put all that equipment.
Steinhafels donated this desk, and as you can see, Jacob’s parents might have a hard time dragging him away from his new home arcade!
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 A performance space and a desk… nothing too elaborate… but both of these projects meant a lot to some local kids.
Steinhafels is honored to have played a small role in both of these events, and we look forward to a summer filled with even more smiles from children across the community!

Journal Sentinel and Steinhafels Project a Great Success For Our Vets

Steinhafels, along with the Milwaukee Journal Sentinel, has been a proud partner of the Stars and Stripes Honor Flight for years. It’s so exciting to see this organization flourish through the years, and expand to include Korean War vets… and soon, Vietnam vets.

We wanted to share an update on what’s been going on with the Honor Flight. Have you ever wished you could personally tell a veteran “Thank You?”

That’s why the Journal Sentinel recently featured the Mail Call project, presented by Steinhafels!

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People across Wisconsin wrote letters to veterans, and sent them to the Journal Sentinel. The letters will be presented to vets on future Honor Flights. In addition, for each letter received, the Journal made a $10 donation to the Stars and Stripes Honor Flight.

Mail Call ran from November to April, and yielded 4,835 letters to veterans–raising $35,000 for the Stars and Stripes Honor Flight.

Steinhafels was honored to host the check presentation this week.

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Here are some pictures from the first batch of Mail Call letters, which were distributed on the most recent flight, Saturday, April 8.

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The letters received through Mail Call were presented in addition to letters that Honor Flight volunteers secretly collected from family and friends of the veterans several weeks before the flight.

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On the flight home from Washington DC, each veteran’s name is called out on the loudspeaker, and the packages are handed out. Many veterans get very teary as they read the letters.

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Korean War veterans also received a letter from a Korean citizen who lives in Seoul, South Korea… thanking the vets for saving their country. How cool is that!?!

The funds raised through Mail Call will go toward future Honor Flights. It’s important to add that the Honor Flight is an all-volunteer organization that dedicates $.98 of every dollar donated directly to its mission.

The next Stars and Stripes Honor Flight is Sunday, May 21.  There will be following flights on Friday June 9, Saturday September 16, Saturday October 14, and Saturday November 4.

If you are interested, they we are now accepting applications from Vietnam veterans, and they expect to fly large numbers of them this fall. Priority will still go to terminally ill veterans (from any conflict), then WWII and Korean War veterans because they’re the oldest.  After that, they will fly as many Vietnam veterans as possible!

You can apply HERE.

Also, check out this 5 Words on Freedom movie premiere footage, if you haven’t yet! Steinhafels was proud to host this event a couple years ago. We look forward to continuing this partnership with our heroes for many years to come.

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Take Me Out to the Ballgame: Steinhafels & Best Buddies!

The Brewers may have crushed the Reds 9-1 Tuesday night… but the real win was OFF the field at Miller Park!

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Best Buddies Wisconsin hosted its annual Brewers Tailgate, and a couple Steinhafels employees had the chance to hang out with the Best Buddies gang. Steinhafels recently partnered with the organization to sponsor six different schools in the Milwaukee area. You can read about this exciting new friendship on our Community Giving page, and on the Best Buddies Blog.

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The Brewers donated 950 tickets for Best Buddies to give its students, and other participants. They were kind enough to offer some of the tickets to Steinhafels. We had a great time getting to meet some new people. It also didn’t hurt that the Brewers’ bats were on fire, and that Eric Thames hit his 11th homer of the season–setting a franchise record for most home runs in April.

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Bullpen coach and Racine native Marcus Hanel and Brewers pitcher Corey Knebel even dropped by the tailgate to say hi, and snag a couple hot dogs!

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We wanted to hear a little more about what the experience was like for both Steinhafels Bluemound Mattress Manager Chris Trollinger, and Best Buddies Deputy Director of Mission Advancement Lauren Peter. It’s interesting to see both perspectives.

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Chris’s Thoughts

Did you guys have fun at the tailgate and game?

We had a great time at the event. The hot dogs were great, and it was a nice opportunity to mingle with other Steinhafels folks as well as different members of the community.

You said you didn’t know about Best Buddies before this. What do you think about the organization, from what you know now?

I do believe it is so nice to do any type of mentoring. I believe this special group really benefits from just a little extra interaction.

Are you happy that Steinhafels sponsors and takes part in a variety of community organizations?

Yes, I believe that’s an important part of the family values that Steinhafels demonstrates.

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Lauren’s Turn

Why is the annual tailgate such an important event for Best Buddies?

Answer is two-fold: First, it is a great opportunity for the community to see our mission in action through volunteering and raising awareness with the surrounding tailgaters; secondly, this is a really incredible way to thank our students for a great year, as well as engage them with like-minded peers from other schools in the area and socialize with buddies.

Our Steinhafels employees really enjoyed it. Why is it so cool to get your community sponsors to events to get the true “Best Buddies” experience?

Reading about our programs doesn’t do justice to the impact the programs truly have on participants, volunteers, etc.  The reason our programs are so successful is because of the friendship aspect, which is a human connection, something very authentic that you have to experience first-hand and in-person to really get an understanding of how beneficial the programs are.

What would you like to say to Steinhafels employees who are thinking about coming out to the next Best Buddies event?

We would love to have you! There’s so many opportunities to engage with our organization whether that’s through volunteering at our events or participating with us. Give us a shot – you never know, you could make a new friend!

You can see all of our pictures, and some video from the tailgate HERE.

Steinhafels and a play about a bed!

Steinhafels is excited to sponsor a unique theatrical experience playing at the Alchemist Theatre in Bay View over the next few weekends.

The show is called Strange Bedfellows–an evening of short film + theater. It includes 8 international short films, and the world premiere of the short play, The Bed. The play is an introspective look at a man’s existence from birth to death, and the significance his bed plays throughout his life.MAIN POSTER 11x 17 poster.jpg with RISHI TEA LOGO.jpg SAME ROW

When the show’s director and playwright, Jeff Ircink, approached us to be a possible sponsor, it surprisingly turned out to be a perfect fit!

At Steinhafels, we pride ourselves on selling high quality beds and mattresses that promote a good night’s sleep. Check out our past blog about the importance of sleep HERE.

As part of the sponsorship, Steinhafels donated and delivered this bed, which will sit in the center of the stage. Talk about a starring role!! Delivery Operations Manager Kevin Riley says it was a unique and fun delivery.

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We asked Jeff to tell us a little bit more about the play, and why he’s so inspired by beds and sleep.

STEINHAFELS:  Briefly tell us about The Bed, and why people should come out to see it?

JEFF:  I wrote this short play as an homage to my father, who loved to sleep. His entire life he loved to sleep. Sleeping is a universal condition. Everybody sleeps. The storyline is really the story of each of our lives. And – there are very few plays with no actor dialogue. We have a pre-recorded voiceover narration with a music bed and the actors play out the narration on stage. It’s quite lovely, I must say.

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They should also come because we’re giving away the bed from The Bed at the end of the run, as well as four other grand prizes. And we’re giving away stuff throughout the run. I mean when was the last time you left the theater with one of the set pieces?

STEINHAFELS:  Why did you approach Steinhafels? Why is this a community-based partnership that makes sense?

JEFF:  When I moved back to Wisconsin, I immediately went to Steinhafels and purchased a sleigh bed. I’ve been in a state of bliss ever since–I am not kidding! I know people who work and have worked for Steinhafels and the name is synonymous with quality furniture. It was the first place I thought of, and the first place I approached with our show concept. I think local business ties to the arts help enhance the retailer’s community spirit. It’s not just “come buy furniture from us,” but it’s “our customers also like to be educated, inspired and entertained and here’s how we can support that.”

STEINHAFELS:  You came out to the store to pick a bed for the play.  What did you think… and what do you think of the bed you chose?

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JEFF:  Huge selection! We were there for an hour, maybe? But we did find one bed that works with our set, is functional, and is a style that any patron would love to have in their home.

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STEINHAFELS:  A bed is something we often take for granted. Why is a bed and sleep so important?

JEFF:  My sleeping accommodations (as far as my bed) were horrendous while living in Los Angeles for 12 years. I promised myself that when I moved back to Wisconsin, if there wasn’t a stitch of furniture in my home, I’d splurge and treat myself to a quality bed – mattress, box spring, head & footboard. Which I did, thanks to Steinhafels. I wanted to write a play that paid tribute to a piece of furniture that is taken for granted in film, television, and theater. It’s set dressing – that’s all. I thought it needed its Cecile B. DeMille moment.

STEINHAFELS:  How do you want audience members to feel when you leave the show?

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JEFF:  Two questions are addressed in The Bed:  “What have I accomplished in my life?” and “What do I want to accomplish before I leave this earth?” Everyone asks themselves these two questions at some point in their lives. The play and eight films will strike a nerve with everyone. They’ll laugh and reminisce, and perhaps view their bed and sleeping in a different light. They may even become a bit introspective when it comes to their own lives.

Strange Bedfellows runs April 21-22, 28-29, May 5-6, 12-13 at the Alchemist. Two shows each night at 7 and 9:00 p.m. We hope to see you at the theater for this introspective and touching show!

Steinhafels & Pabst Theater: Delivery Day!

There’s nothing more exciting than DELIVERY DAY when it comes to an interior design project.  Delivery day takes on an even greater meaning when you are delivering to a Milwaukee institution… a place with a history dating back 122 years!!

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We first told you about our new partnership with the Pabst Theater Group a few weeks ago. The Pabst Theater team approached us a few months ago about a potential partnership.  The ideas started small, but when you get a bunch of creative people in a room the ideas get big fast.  Before you knew it, we were talking about an entire redesign of the Pabst Theater backstage!

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The Pabst Team explains, “We believe the partnership is not only a marketing opportunity, but a way to highlight Steinhafels as local business that supports other local organizations.  It’s a way to reach our communities with unique content, and provide an incentive for each of our fans with custom content and information that they may not be aware of otherwise.”

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Steinhafels Decorating Solutions Interior designer Anne Sperry is leading the project.  Anne has a theater background, and wanted to help create a comfortable yet trendy space for artists performing at the Pabst. She says this project is very special to her, and close to her heart. “Often talented artists and actors come from stress filled beginnings…they turn to their art for comfort and it’s something they can rely on. I have a mother’s heart for artists and giving them a soft nest to land in for awhile feels blessed on both ends.”

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Both the Pabst and Steinhafels teams worked for weeks to make sure DELIVERY DAY would go as smoothly as possible. The warehouse and delivery crews are the unsung heroes of a big delivery like this one.  Without them, the furniture wouldn’t be stocked, loaded, or delivered!!

Managers Kevin Riley and Erik Swamp took the lead on this project.  Kevin admits it was a little daunting. “Deliveries like this are always fun but are usually a challenge because of the unknown.  We try to prepare for every situation, but a delivery like this can be much different than your typical customer home delivery.  Thankfully the theater has a gigantic stage elevator that we were able to use to easily move everything into the lower lounge!  Overall, we enjoy moves like this because we get to see something outside the norm and get to work with some great people.”

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Every delivery is important, big or small.  As Kevin points out, “The most important detail when planning a delivery like this is that our customer is happy.  We double check our inventory list and make sure everything has been inspected before we load it onto the truck.”

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Erik enjoyed getting to see some of the ‘Behind the Scenes’ media activity.  He adds, “I would say that pace can be a challenge in deliveries like this. When our drivers are out on the road they are trained to move as efficiently as possible to service all of their customers for that day. When working with media teams such as film crews and journalists, it can be challenging to slow things down and make sure everyone is getting what they need, but very rewarding as well.”

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Carl Deffenbaugh of Fox 6 and Dan Shafer of the Milwaukee Business Journal graciously took the time to come out and cover the event. Media coverage of something like this is important–to not only let the community know what’s going on, but also show how local businesses and Arts organizations can work together and thrive.

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Dirk Stallmann is the Marketing Director at Steinhafels.  He tells the Business Journal, “It’s a lasting project, so it’s a substantial investment on our part. Hopefully it will last a long time, and hopefully it will help keep this theater and this venue as one of the top spots in the country. That’s really the goal. You want to have this experience. All we do is provide props for your life. What we do is really give you the props, and the experiences are up to you.”

When it comes to the actual logistics of the delivery, things couldn’t have gone smoother. As Kevin mentioned, having a gigantic stage elevator didn’t hurt! The crew unloaded the large items from the truck quickly, and Anne brought an array of accessories.  The room quickly transformed from an empty space to a flurry of activity as volunteers and staff worked to unwrap and arrange furniture. It was great to see so many people coming together to help. As Anne says, “Many hands make lite work! Great job by all.”

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Anne admits that a designer never truly knows how a space will look until the furniture arrives, but she had a good idea.  She explains why she made the choices she did with the Pabst space. “Shiny and new always look good… but the balance and scale of the new pieces give more free space, and the plants and pop of color in the lime and red just made the space buzz with excitement. The accessories added a little fun as well.”

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Everyone else was also impressed!  The Pabst team likes that the ‘Steinhafels Touch’ makes it feel a little more like home. “We want the artist to feel special, providing a space that is comfortable where they do not need to do anything extra. All they have to worry about is picking out which record to listen to. The redesign definitely helps by allowing for more mobility and an improved emphasis on our wide selection of vinyl, and keeping a unique and comfortable atmosphere (and maintaining a few key elements like the Colectivo Coffee barista station and food line).”

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As delivery operations managers, Kevin and Erik have seen a lot, but even they were impressed by the results! Kevin exclaims, “The space was really cool.  Our designer turned a boring basement lounge into a hip and comfortable relaxing space.  Hats off to Anne from Kenosha.”

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This is not a ‘one and done’ event.  As the Pabst Team explains, this is just the start of an exciting partnership.  “Providing unique content is just one way to maintain the relationship, but in order to take it to the next level there could be connections with specific shows at our venues.   Perhaps include ticket promotions, staff incentives, and again additional marketing exposure–with the ability to highlight the Steinhafels brand related to other events.

We look forward to the ‘official’ reveal in the next week or so, and to whatever else this new partnership of visual and recording artists brings! Be sure to stay tuned to this blog… we will keep our readers posted on any big developments.

Check out the Dropbox LINK to all pictures and videos!!

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Fisher House Partnership Continues With Recent Donation

We are excited to share a recent post by Fisher House Wisconsin!  Check it out HERE.

Steinhafels is proud to continue its partnership with the Fisher House–which provides a home away from home for families that have a loved one receiving treatment at the Milwaukee VA Medical Center.

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Last December, we presented Fisher House Wisconsin with a check for $75,000. The donation was made possible through proceeds from our Veterans’ Day Sale.

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These types of donations wouldn’t be possible without the hard work of our sales, customer service, warehouse, and corporate staffs.  Thanks to you, we are able to provide our customers with a top-notch sales experience AND make an impact in our community.

Thank you veterans and families of veterans for all you have sacrificed for our country!

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Exciting New Partnership Between the Pabst Theater and Steinhafels

Here at Steinhafels, we are always looking for ways to expand our horizons not only as a retailer, but as an active member of the community.  We are involved with many different non-profit organizations and charities…but today we’re excited to announce a new partnership that’s a little different.

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Recently, we began a conversation with the Pabst Theater Group about ways we can work together to help each other, as long-time members of the Milwaukee business and entertainment communities.  When you think about it, a furniture store and theater actually have a lot in common!  We both like to make people happy, and express the beauty of our surroundings in new and creative ways.

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While we have several ideas brewing for future projects that could enhance the theater experience for patrons, our first project with the PTG will actually be BEHIND the stage!  One of our awesome Decorating Solutions interior designers is working with the Pabst’s Operations and Hospitality teams to come up with a plan for a complete backstage redesign and refurnishing.

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While Steinhafels has taken part in many different redesign projects with local businesses, and our designers work on all kinds of spaces…the chance to work with a historic theater is very unique and exciting!!

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Designer Anne Sperry is leading the project.  She has some great ideas for bringing new life to the space, while still keeping the retro, laid-back vibe the Pabst Theater Group likes to exude in their backstage spaces.  It’s all about making the performers feel at home while they’re on the road… so who better to help than Steinhafels–the home design experts!

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Anne has been working with the Pabst team to get measurements and a true “feel” for the space.  As you can see, it’s already a very eclectic and cozy space.  We’re excited to give it the “Steinhafels” touch, and help update some of the furniture that has seen years and years of use.  Imagine the stories some of that furniture could tell!!

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We’re also pleased to have Anne at the helm, since she has traveled the world as a designer, and has a vast background in theatrical set design.  We look forward to posting some comments from her throughout the project to learn how she uses her theater and design background to make this space fresh and comfortable for the world-class musicians, actors, comedians, and other various performers who come through the Pabst’s majestic doors.

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Stay tuned to our Steinhafels blog and social sites, as well at the Pabst Theater Group’s various social media to learn more about the project, and see the redesign process step by step!

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